The Role of Chatbots in E-commerce: Enhancing Customer Service with AI.
Online shopping has revolutionized business-consumer interactions to be instant, convenient, and easy. With increasingly more consumers buying online, their need for instant, frictionless, and customized experience also grows. To satisfy these, companies are increasingly using AI-based chatbots . Intelligent virtual assistants are revolutionizing e-commerce customer service by providing real-time assistance, answering questions, and improving user experiences. What are Chatbots in E-commerce? Chatbots are software applications that employ artificial intelligence and mimic a human dialogue in written or spoken words. On shopping sites, they are virtual customer service representatives guiding customers through their own shopping experience. They employ natural language processing, machine learning, and data analytics to analyze customer queries, provide the most appropriate response, and even anticipate customer needs. Read Full Article Here: Click Here